Dee Rivera, CEO of DCG Public Relations/DCG Media Group, Bringing nearly 15 years of public relations experience, working with some of the most recognizable fashion, beauty, luxury, lifestyle brands and celebrities in the world, Dee has her polished finger on the pulse of the next big trend. Ms. Rivera's background started in publishing working for magazines such as Latina, Modern Bride, Essence, Chaos LA and working with celebrity covers that included Jennifer Lopez, Eva La Rue, Rosie Perez, and a plethora of other celebrities. Dee is an expert at crafting and delivering messages from brands to the media, and consumers alike. Her company also specializes in pr, branding virtual events, digital marketing and advertising. Her experiential pop ups for brands and authors are extremely successful and have been a tool to expand brand names. She is the Founder of Latinista.com , Hamptons Fashion Week , Times Square Fashion Week, Glambition.biz among other brands. Dee also travels as a speaker for her book Glambition Knocking Down Walls In Heels and is a lifestyle expert and has been featured in WPIX11, FOX TV, NBC and Telemundo.