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Beauty Hair Make-Up Skin

For Every Beauty-nista, Latinista Has You Covered

Dee Rivera

By Editorial Team 

For the beauty fanatic, we’ve curated some top brands that you’ll want on your radar this season. Skincare, Haircare, Serums, Makeup, it’s all here. Check them off your list!

MUD Organics

Mud’s products combine a unique blend of supplements and ingredients that can be ingested or applied to the skin! Key ingredients come from the world’s richest soil and include powerful electrolytes that assist the body in assimilating up to 60 times more minerals and vitamins. They have a Supplement Powder to restore and repair with the combination of Fulvic Acid and Omega™ Powder (Sea Buckthorn) powder which liberates and optimizes your body from the inside out. They also have the Sea Buckthorn Serum made from a single organic ingredient, this vegan and cruelty-free hydrating serum nourishes your skin with vitamin E, Omegas 3 6 7 9, amino acids, and antioxidants. 

Price: Supplement Powder  $39.00
Sea Buckthorn Serum: $49.00

Oxygenetix Foundation

After a long history in Hollywood, Oxygenetix is proven to look good on camera and remain luminous under hot lights. This no-sweat foundation and concealer even hold up during the most active runways, making their look last. Its buildable coverage and pore-blurring capabilities make it a must for a great photo payoff and light-friendly appearance.

Price: Foundation: $66.00
Concealer: $49.00


Meet Lendava’s multitasking morning and night creams, combining the concentration of a serum, gentleness of an eye cream, hydration of a moisturizer, and nourishment of a face oil all in two powerhouse formulas. Minimalist, chic, and TSA-approved, these tiny orb-shaped containers slip right into your carry-on, overnighter, or purse. 

The Mini Duo 
Everything you need for your daily skincare routine, no matter where you are. Our hero products Good Morning and Good Night now come as travel-sized portables to take your skincare routine anywhere. Make them your pocket-size skincare saviors!

Good Morning
An all-in-one face cream that contains the ideal daily ingredients usually found in serums, eye creams, moisturizers, and face oils. This super-potent morning formula is packed with a powerful combination of ceramides, skin superfoods, and an antioxidant complex to maintain a healthy barrier and protect your skin from signs of aging, irritation, dehydration, and pollution during the day.

Good Night
A maximum-effect night formula intended to replace the excess of steps in the skincare routine. Packed with Matrixyl 3000 peptides combined with niacinamide, hyaluronic acid, and a powerful antioxidant complex. This luxurious face cream acts as an intensive regeneration treatment that will wake you up to healthy-looking and refreshed skin.

Price: The Mini Duo ($48)
Good Morning ($88)
Good Night ($98)

Day Rate Beauty

Aviva Jensen Parea has been a celebrity and red-carpet hair stylist for two decades. With thousands of updos under her belt and countless visits to beauty stores around the world, her kit was still consumed by lackluster hair and bobby pins, so she decided to launch her own hair accessory line, Day Rate Beauty. The brand has modernized standard bobby pins to create the world’s first sustainable, recyclable, and plastic-free hairpins in 10 tones that are malleable to most hair colors! Hair pins come in 4 different shapes and 11 different colors: 

Hero Pins ($11) – A 12-pack of 2-inch curved bobby pin
Min Pin ($10) –12-pack of 2-inch crinkled French hair pins. Small, but mighty they are perfect for finer hair, accent pieces, and petite-sized buns.
Foundation Pins ($11) – 12 Pack of 3-inch crinkled French hair pins. A fundamental piece for your hair kit and great for any updo, from a sleek top knot to the fanciest French twist.
Petite Power Pin ($23) – One 5.5-inch crinkled French hairpin. Your go-to every day fast, chic, and secure way to throw your hair up. A great alternative to hair ties for high and low buns.
Power Pin ($26) – One 7-inch crinkled French hairpin. A great alternative to hair ties for high and low buns or make it a statement piece.


Vodana are professional hair styling tools that focus on keeping hair healthy with minimal heat damage while creating flawless styles! The ceramic-coated barrel is specifically designed to reduce heat damage and frizz, making it the PERFECT and safe heat-staying tool for the maturing tween/teen in your life!! 

Price: $91.00

Prato Botanico – Purifying Face Mask

Say hello to smooth, toned, and brightened skin bright in a matter of minutes. Prato Botanico’s Hyaluronic Purifying Face Mask is an intensive clay mask treatment that draws out impurities, sloughs off dead skin with olive microspheres, and infuses nutrition & hydration for youthful-looking skin that glows. Perfect for sensitive, blemish-prone, oily, combination, mature, and dry skin.

Price: $79.00

i-On Skincare – Age Disrupting Total Performance Eye Cream

This eye cream addresses dark circles and fine lines at the source. The Age Disrupting Total Performance Eye Cream is the one and only eye treatment for fine lines that gently removes excess iron from the skin’s surface—a key contributor to visible fine lines and dark circles. Powered by revolutionary DII® technology, this gentle, nourishing elixir disrupts the signs of aging and redefines what eye cream is capable of. Its rich, instantly moisturizing consistency creates unmatched results that will make you forget what tired looks like. 

Founded by toxicology and applied pharmacology expert Dr. Xi Huang, i-On skincare applies over 125 years of scientific research to introduce the health beauty tech industry’s first-ever line of “age disrupting” skincare. An expanding collection of four multi-functional formulations feature Dr. Xi’s patented De-Ironizing Inducer complex (DII®) to neutralize the free radical oxidative stress that rapidly ages skin. i-On empowers women everywhere with the knowledge and products to truly disrupt signs of visible aging, achieving softer, smoother, healthier skin in as few as 14 days. 

Price: $80.00

Dye Candy The Hummingbird

Achieving fall hair color just got easier with The Hummingbird®, a multi-patented system bringing salon results to your home. The TikTok sensation allows for complete flow control rather than ketchup-like application of dye products. It’s the ideal solution for both root touch-ups and full coverage transformations and works with any liquid color, toner, gloss, or shampoo. If it works in a bottle, it works in the Hummingbird! The Hummingbird®  performs in an upright position, where the color is pumped up from the bottom into a slanted beak-like nozzle that effortlessly parts the hair, applies the perfect amount with pinpoint precision, and then spreads the color while keeping hands clean. The 3-in-1 device cleanly parts the hair with its smooth and tapered angled beak, applies just the right amount of product, and then spreads it, keeping hands clean. Eliminates messy splurts. Reusable and refillable, offering an alternative to single-use plastics.

Price: $29.99

eva + avo

Introducing a Latina-founded brand with a range of nourishing hair care products fueled by natural ingredients inspired by Hispanic traditions. eva+avo emerged from a heartfelt tribute to the Hispanic heritage, rooted in the tradition of nurturing avocado trees in backyard gardens, ensuring a constant supply of fresh ingredients for homemade recipes and remedies. This deep-seated connection between wholesome, good-for-you ingredients and the beauty wisdom passed down through generations of mothers and grandmothers inspired the brand’s forefront into the world of hair care.  With its key ingredients of the range being avocados, cocoa, and rosemary, eva+avo products are naturally free of parabens and sulfates, perfect for all hair types and color-treated hair. All products are Cruelty-Free and proudly made in the USA. eva+avo products are available in Walmart, Walgreens, and Target stores and online at https://www.evaavo.com/ and Amazon.

Price: varies

Regelica’s Mandelic + Edelweiss Serum

Mandelic Acid offers remarkable benefits without the downsides associated with stronger acids. Derived from almonds, Mandelic Acid is an Alpha Hydroxy Acid with a larger molecular structure compared to other AHAs. This distinctive feature contributes to its gentle yet powerful effects on the skin. As a chemical exfoliant, Mandelic Acid accelerates the shedding of dead skin cells, revealing a fresher, more radiant complexion. In the Regenica Serum, Mandelic Acid (AHA) gently exfoliates dead skin, reducing the appearance of pigmentation, wrinkles, and pores. Meanwhile, Edelweiss, a natural antioxidant with twice the power of Vitamin C, helps visibly improve the elasticity, firmness, and brightness of the skin. On top of that, the serum is combined with Panthenol, Centella Asiatica, and Squalane, soothing and nourishing ingredients that further achieve that radiant complexion. 

Price: $78.00

CoCoBella Natural’s QUENCH Complete Curl Care System

CoCoBella Natural welcomes you to the QUENCH Complete Curl Care System! Kiss those long wash days goodbye and say “Hello!” to a new, simplified regimen that helps you reclaim the valuable time you could be using to enjoy life! We present to you a meticulously crafted curl care system that provides everything you need to accomplish this task in 3 simple steps.

Step 1: CLEANSE using QUENCH Moisturizing Cleanser with Apple Cider Vinegar. Refresh your curls by washing away buildup, and replenishing them with the hydrating moisture our cleanser delivers.

Step 2: CONDITION with our game-changing Triple Threat Conditioning Treatment. This multi-purpose treatment is an extraordinary detangler, deep conditioner, and leave-in conditioner that will leave your strands silky soft, moisturized, and hydrated!

Step 3: CREATE the styles that inspire you with our nourishing Intense Hydration Curl Cream. Whether you rock a twist out, braid out, or wash and go, this hydrating cream will define your whole curly world! Our curl cream will lovingly hold your crown in place while you go live your best life!

Price: $65.99

FACTOR FIVE Night Retinol Cream

The brand-new FACTORY FIVE Night Retinol Cream is a luxurious stem cell skin treatment in a jar. It contains a powerful blend of human stem cell growth factors and retinol to promote skin regeneration and improve the appearance of skin at the cellular level. The cream promotes cell renewal, boosts production of collagen and elastin, restores aging and damaged cells, and more by working with an individual’s own skin cell receptors. Dramatically improve the appearance of wrinkles and fine lines with Night Retinol Cream that combines adult human stem cell factors with a .25% retinol for an overnight, at-home skin treatment. This advanced nighttime moisturizer helps to smooth, firm, and lift with a specialized retinoid and alpha hydroxy acid (AHA) blend that provides visible results.

Price: $189

HYAESTIC 1% Pure Retinol 

A highly-concentrated nighttime serum ideal for fading lines and wrinkles while targeting dark spots and dullness on skin that is accustomed to retinol products. Precision-dose formula features a unique combination of high-performance activities and energizers alongside a pure 1% retinol that encourages essential cell turnover and reveals healthier, more youthful skin. A blend of gently hydrating Bisabolol and protective Ubiquinone helps to reinforce the skin barrier, restoring and rejuvenating a radiant complexion.

Price: $65

Harlan MD – SmartLotion® and Perfect Repair

SmartLotion® is based on a one-of-a-kind blend of prebiotic ingredients featuring sulfur, which addresses the prevalence of bad bacteria in the skin’s microbiome in order to reduce inflammation-causing superantigens. Unlike most other over-the-counter eczema solutions, SmartLotion® also includes a low-strength, safe concentration of hydrocortisone to treat itching effectively. And unlike EVERY other OTC product, thanks to the sulfur, SmartLotion® can be safely used multiple times per day without  ANY worry of steroid side effects! Dr. Steve Harlan has created a formula crafted from a unique prebiotic blend containing sulfur: the first has potent anti-inflammatory properties, and the other can reset the imbalance in your skin’s microbiome while also making the hydrocortisone entirely safe for long-term use.

Perfect Repair™ Clinical Strength Prebiotic Moisturizer is the 2nd product designed by Dr. Steve Harlan, MD. Unlike all other moisturizers, Perfect Repair™ was formulated specifically for the management of atopic dermatitis/ eczema. Perfect Repair™ features strong natural ceramides from coconut oil and safflower oil, with ceramides being essential for skin barrier repair. Coconut oil is so effective that it has long been used as a “home remedy” for eczema. Now, you can get even stronger ceramides without any of the oily residue! The other key feature is that just like SmartLotion®, Perfect Repair™ features a prebiotic blend designed to help manage the flare-up-causing bad bacteria in the skin. It was also designed with the user in mind: don’t worry at all about sticky, oily residue. Perfect Repair™ goes on silky smooth leaving your skin feeling nourished and refreshed.

Price: Smartlotion $39.00
Perfect Repar: $34.00

Voodoo Makeup Under Eye Eraser

Unlike other color correctors, the natural coconut oil and shea butter in the concealer’s ingredients need to be warmed up slightly on your skin before applying. To use our natural Under Eye Eraser just warm a little up on the back of your hand, then lightly tap into the areas in need of color correction. Under Eye Eraser can be used either under your favorite foundation or on its own, and is specifically suited to conceal skin discoloration and dark circles for people with light to medium skin. Looking for a natural under-eye concealer for dark skin? Check out 10 Years Younger, VOODOO MAKEUP’s award-winning color corrector from New York Fashion Week’s 2022 Beauty Innovation Awards.

Founded by Makeup Artist Aimée Carr, VOODOO MAKEUP challenges the conventions of clean beauty with a vegan, cruelty-free selection crafted without mycotoxins, soy, gluten, or major allergens. On a mission to prove that “clean” and “high-performing” can co-exist, the brand continuously pushes all the boundaries of innovation in skincare and beauty, promoting them both as interconnected aspects of health. VOODOO MAKEUP is dedicated to using only the best natural ingredients, creating one of the largest clean beauty color selections featuring rich, buildable pigments perfect for all people, everywhere. Browse the organic collection that is powerfully redefining clean beauty at voodoomakeup.com. Follow @voodoomakeup on Instagram for inspiration, product updates, and more. VOODOO – Be healthy. Be beautiful. 

Price: $45.00

Skin Research Labs’s neuLASH and neuBROW and neuMASCARA

neuLASH lash enhancing serum® is trusted by millions to improve the dull appearance of their lashes in just 30 days. The only serum for lashes formulated with Active Eyelash Technology®, which envelops your lashes in a proprietary blend of amino acids and bioengineered peptides to promote stronger, longer-looking lashes.

Price: $95

neuBROW brow enhancing serum® is an award-winning brow serum developed to promote fuller- and thicker-looking brows in 4-6 weeks. Ideal for anyone looking to improve the appearance of their brows, formulated with Dual-Weight Protein Complex® to boost shine and flexibility and restore the appearance of youthful-looking brows. 

Price: Currently on sale for $68

neuMASCARA™ serum-based, 3-in-1 lash-enhancing mascara instantly defines and volumizes the appearance of lashes while improving the dull appearance of eyelashes in just 4-6 weeks. The rich blackest-black pigment contains soft fibers to achieve your ideal level of intensity one layer at a time, whether you’re going for a subtle daytime look or head-turning date-night glam.

Price: $55

Dee Rivera
Dee Rivera

Dee Rivera, CEO of DCG Public Relations/DCG Media Group, Bringing nearly 15 years of public relations experience, working with some of the most recognizable fashion, beauty, luxury, lifestyle brands and celebrities in the world, Dee has her polished finger on the pulse of the next big trend. Ms. Rivera's background started in publishing working for magazines such as Latina, Modern Bride, Essence, Chaos LA and working with celebrity covers that included Jennifer Lopez, Eva La Rue, Rosie Perez, and a plethora of other celebrities. Dee is an expert at crafting and delivering messages from brands to the media, and consumers alike. Her company also specializes in pr, branding virtual events, digital marketing and advertising. Her experiential pop ups for brands and authors are extremely successful and have been a tool to expand brand names. She is the Founder of Latinista.com , Hamptons Fashion Week , Times Square Fashion Week, Glambition.biz among other brands. Dee also travels as a speaker for her book Glambition Knocking Down Walls In Heels and is a lifestyle expert and has been featured in WPIX11, FOX TV, NBC and Telemundo.

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