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NYFW: Pop Up Designer Series: Noir Blanc Collection, by Maison de Urbana

Dee Rivera
NYFW: Pop Up Designer Series: Noir Blanc Collection, by Maison de Urbana

New York Fashion Week ended with a distinct Noir Blanc Collection, by Maison de Urbana at COVERGIRL’s Flagship store in the heart of Times Square!

New York, NY, February 13th, ..It’s true, the colors black and white are distinctive, in other words: when in doubt, wear black and white. The NYFW designer popup ended with sophistication and timeless style with the Maison de Urbana Collection.

The collection offered boutique fashion with remarkable individuality in an honest, simple palette of black and white, in feminine silhouettes.


NYFW: Noir Blanc Collection, by Maison de Urbana at COVERGIRL’s Flagship

About the Collection:

Maison de Urbana Black and White Collection- White often represents innocence, purity and new beginnings. Black on the other hand can be seen as conservative or intimidating but it is often associated with sophistication, luxury, confidence and strength.

NYFW: Pop Up Designer Series: Noir Blanc Collection, by Maison de Urbana

Designer Urbana Chappa

About The Designer

Urbana decided to start Maison de Mini, an eco-friendly children’s fashion line. Maison de Mini, which is created from bamboo, soy, and hemp, is a colorful activewear line that can be paired with your favorite children’s brands to create a unique individual style. All of Urbana’s prints are custom drawn by herself and the help of her children. Urbana is an advocate for childhood cancer awareness and gives back to many children causes including teaming up with pediatric heart surgeon Dr. Novick where Urbana donates her children’s line to the patients getting out of surgery. All of the extra fabric from the collection will be made into children’s socks, underwear, shorts and shirts. As well as being donated to various homeless shelters or orphanages. Also a percentage of the profits from the collection will go to a charity that Urbana is in the works of creating, aimed at keeping our kids clothed. Her dream is to have a positive impact on the lives of less fortunate children around the world through fashion.  Through Maison de Mini, she is well on her way to seeing that dream come to fruition.

Urbana is bicoastal from NYC to LA. Urbana loves to sing, dance, cook, organize and be with her family. She hopes to be a strong voice for women today in uniting instead of fighting against one another. She hopes to help women love themselves through  their  scars , traumas and past experiences and do it all through beauty and fashion.

VIPs and Press got a chance to experience and immerse themselves in a LIVE Installation featuring @Maison De Urbana.

Attendees were photographed on the red carpet via Insta photos with NYFW models , Complementary COVERGIRL Makeovers and strolled and jammed to DJ Fly Girl spinning dance beats. Complimentary signature drinks by Margatricia Margarita and MonDesir Wine, non-alcoholic beverages by Uptime Energy Drinks, and appetizers from Picadely NYC.




Dee Rivera
Dee Rivera

Dee Rivera, CEO of DCG Public Relations/DCG Media Group, Bringing nearly 15 years of public relations experience, working with some of the most recognizable fashion, beauty, luxury, lifestyle brands and celebrities in the world, Dee has her polished finger on the pulse of the next big trend. Ms. Rivera's background started in publishing working for magazines such as Latina, Modern Bride, Essence, Chaos LA and working with celebrity covers that included Jennifer Lopez, Eva La Rue, Rosie Perez, and a plethora of other celebrities. Dee is an expert at crafting and delivering messages from brands to the media, and consumers alike. Her company also specializes in pr, branding virtual events, digital marketing and advertising. Her experiential pop ups for brands and authors are extremely successful and have been a tool to expand brand names. She is the Founder of Latinista.com , Hamptons Fashion Week , Times Square Fashion Week, Glambition.biz among other brands. Dee also travels as a speaker for her book Glambition Knocking Down Walls In Heels and is a lifestyle expert and has been featured in WPIX11, FOX TV, NBC and Telemundo.

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